Thanks for the response. I knew that traditionally players are really restricted to their local markets (whether defined by city, state, or country), but really was not sure how much of an advertising heavy weight he is in Ontario since I do not live there.

I guess I was wondering if a players’ terrestrial location really is as big a factor in his sponsorship potential because of the advent of the Internet and all those other factors that have supposedly made the world smaller. Obviously, now at least, he has made a splash on commercials in Toronto and throughout Ontario.

As a Bulls fan I would love to think that he was losing millions in taxes and the lack of sponsorship deals, and it breaks my spirits a little hearing that could not be the case. I still think he could have a brighter future as a Chicago Bull paired with Derrick Rose and I hope that is a gigantic factor in his decision, otherwise we could be stuck with Amare.

Stoudamire plays no defense and does not have a consistent jumper outside of 15 feet. I would hate for the Bulls to clear space and be stuck with a power forward version of Eddie Robinson.

I am not sure a Wade would make a good pairing in the backcourt with Rose and LeBron is most likely staying put in Cleveland (New York Knicks fans can rationalize all they want but he can make money anywhere and at least thinks he wants to play for a team with a chance of a championship in the next five years). Basically the best player for the Bulls is Bosh and I have to hope we can finally pull the trigger on this kind of a deal for once in the 21st century.

You don’t see him in many commercials because it’s not as much in the interests of American advertisers, who are selling things in the US, to feature a player who plays outside of their target market. He’s in plenty of commercials in Ontario, however.

At some point the exact amount a super-wealthy athlete earns shouldn’t really matter much — what can you buy with, say, $30M a year (salary and endorsements) that you can’t buy with $28M? Apparently it’s a pride (or an agent’s commission) thing for some guys. Will it be for Bosh? I don’t think so. He’ll be motivated more by his chances to shine and succeed in a given location.

Also, the Bulls are building a solid base for the next few seasons (assuming no lockout), so the Bulls are hardly a junk team (they are also 3 games over .500). Admittedly the only draw to playing in Miami would be the beach and models.